Heart Rate
Continuous pulse monitoring, with clinical grade accuracy, gentle on newborn skin.
Introducing The Soq
Peace of mind, built on better information.
The smart sock that quietly watches over your baby. Tracking heart rate, oxygen, and sleep. So you can rest too.
For babies 0 – 24 months.
New parents lose sleep worrying about sleep.
More insight, more comfort, less worry.
"I just want to know my baby is okay, without checking every five minutes."
Designed with Care
Crafted for tiny feet.
A medical-grade silicone sensor pod inside — clinical grade accuracy, gentle on newborn skin.
Always ready.
Wireless charging. 24 hours of battery. Under 90 minutes to full.
Designed to disappear.
Breathable cotton-elastane blend. Soft enough for sleep, smart enough for peace of mind.
What It Tracks
Four vitals. One Soq.
Emergency alerts for critical vital changes.
Blood Oxygen
SpO2 tracking that alerts you to changes before they become concerns.
Sleep Cycles
Understand your baby's patterns with simple, clear insights.
Temperature
Real-time skin temperature so you always know your baby is comfortable.
Natural materials. Thoughtful tech.
The Soq is made from breathable cotton-elastane blend with a medical-grade silicone sensor pod — soft enough for sleep, smart enough for peace of mind.
Real Life, Real Peace
Built for everyday moments.
Scenario 1
Peace of mind on the couch.
Your baby is asleep. You open the Soq app on the couch. Heart rate is steady. Oxygen is normal. Your baby is sleeping deeply.
You exhale. You rest.
Peace of Mind while your baby sleeps.
Scenario 2
Information you never had before.
Your baby is crying even though it was just breastfed. You're exhausted and unsure what's wrong. The Soq app shows last night's sleep was poorer than usual and short.
Your baby is not hungry, it's just tired.
With real data, you stop guessing and start understanding your baby's needs.
Scenario 3
Beyond the home: a B2B opportunity.
Daycares are responsible for dozens of children at once. The Soq gives caregivers a single dashboard with real-time vitals for every child — heart rate, oxygen levels, temperature & sleep cycles all in one place.
Fewer emergencies. Happier parents.
A new safe & optimized alternative for childcare providers.
How it works
Thoughtful sensors. Honest math. Nothing fancier than it needs to be.
Hardware
A photoplethysmography sensor and a skin temperature sensor, held close by a medical-grade silicone cradle, wrapped in merino and organic cotton. Comfortable for 12+ hours of wear. Charges wirelessly in under 90 minutes.
Software
Raw signals are processed on-device. Patterns are learned locally first, then summarized in your app. Nothing we'd be embarrassed to show you the source code for.
Privacy
GDPR Article 9 compliant from day one. Your baby's data belongs to you. No resale. No ads. No third-party analytics. Export anytime. Delete anytime. Full stop.
Be first to know.
The Soq is coming soon. Reserve yours.
No spam · Unsubscribe any time · GDPR compliant
Questions we get
A few honest answers.
Is Soq a medical device?
No. Soq is a consumer wellness product. It is not cleared or approved as a medical device by the FDA, CE, or any other regulator. It does not diagnose, treat, cure, or prevent disease. For medical concerns, please consult your pediatrician.
Does Soq prevent SIDS?
No. No commercial product has been proven to prevent SIDS. The AAP recommends against relying on home monitors for SIDS prevention. Please follow your pediatrician’s safe sleep guidance — back sleeping, firm flat surface, nothing loose in the crib.
What does Soq measure?
Sleep stages, skin temperature, heart rate, and blood oxygen saturation — as ambient wellness data. You’ll see trends, rhythms, and daily summaries. No thresholds, no alarms, no alerts in the middle of the night.
How is my baby's data handled?
Your data is yours. Stored encrypted. Never sold. Never used for ads. Compliant with GDPR Article 9 for special category health data. Full export and deletion on demand.
Is it safe?
Medical-grade silicone where it touches skin. No loose parts. No heat output. Certified to European child product safety standards (EN 71, EN IEC 62115).
When does Soq launch?
Spring 2026. Waitlist members get first access and Founding Parent pricing.
What ages is Soq for?
Babies 0–24 months. The band adjusts as they grow.
How long does the battery last?
Three nights per charge. Wireless charging in under 90 minutes.
How do I wash it?
The outer sock comes off and goes in the washing machine. The sensor module stays out of water.
What if I have twins?
Soq supports multiple children in one app. Each gets their own sock and their own story.
Where do you ship?
Starting in the EU. UK and US to follow in 2026.
Who are you?
Two parents in Amsterdam who got tired of feeling in the dark. Paul Freidel and Jan Kleinpoppen.